Explore the evolution of a concert tour from an artist’s imagination to the electrifying fan experience on stage. With this presentation by Raw Cereal’s co-founders Anders Rahm and Cort Lawrence, they unveil the intricate process behind concert touring, showcasing collaboration between artists, creative directors, production teams, and tech experts. Discover how raw artistic visions transform into seamless live performances through innovative design, state-of-the-art technology, and meticulous planning. Get an exclusive behind-the-scenes look at the creative and logistical challenges of bringing spectacular shows to life.
This session is free for all LDI attendees.
Raw Cereal is a global creative and production studio that creates immersive and live experiences for the world’s best known artists and brands. Started in 2022 by co-founders Anders Rahm and Cort Lawrence, Raw Cereal looks to break through conventional boundaries to turn silent dreams into loud realities. Current and past clients include Morgan Wallen, Capital One, Megan Thee Stallion, Converse, J Balvin, MSG Sphere, HAIM, Lainey Wilson, Machine Gun Kelly, All Time Low, Fred Again, Kelly Rowland, Stagecoach Festival and many more. For more information, please visit www.rawcereal.com. Follow on Instagram at @raw_cereal.
