The public entrance lobby of the new Bristol Myers Squibb (BMS) cancer research facility in Cambridge, MA was designed by Rockwell Group and serves as a public art installation as well as the entrance to the BMS building. Under the design leadership of the LAB at Rockwell, Lucid created real-time interactive simulations that evolve and change over an 18hr arc each day. These simulations are organized into the four seasons of the calendar year and each season has 5 unique variations, each one with an entrance and exit pairing of separate scenes. All of these scenes are reactive to LiDar in the two spaces, and they are inspired by the science taking place in the building. If we add it all up, that's a lot of hours to consider, design for, and meaningfully program and review. We look forward to presenting our process for tackling this challenge on a technical and interpersonal level and discussing the ups and downs of immersive experiential design with you!
This session is co-presented with
frame:work, a community of live & virtual pixel makers.
